Our Services

Martech Audit Services

Structured, AI-powered audits built for the teams that drive revenue. Every engagement starts with an honest assessment and ends with a prioritized action plan.

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Martech Strategy Audit

A comprehensive, AI-assisted review of your marketing technology stack, strategy, and operations.

We map your entire martech stack, benchmark it against current industry standards, and deliver a prioritized action plan. Every tool, integration, and data flow is assessed for strategic fit and operational effectiveness.

What's Included

Full inventory and mapping of the martech stack — tools, integrations, data flows, ownership
Assessment of each tool's utilization and strategic fit against current benchmarks
Gap analysis: missing capabilities, underused features, redundant spend
Data quality, hygiene, and attribution integrity review
CRM and sales-marketing handoff evaluation — lead scoring, routing, pipeline attribution
Alignment audit: does the stack support stated business and revenue goals?
Competitive benchmark: stack maturity vs. industry peers
Prioritized recommendation set with effort/impact scoring and quick-win identification

Deliverable

Structured audit report (PDF/Word) with executive summary, findings matrix, benchmark comparisons, and prioritized action plan.

Timeline

2–4 weeks depending on stack complexity

Best For

Growth, Sales, and Marketing teams that suspect their stack is underperforming but lack the bandwidth or objectivity to diagnose why.

Start With a Free Audit

Web & Conversion Infrastructure Audit

Your website reviewed through a martech lens — as the conversion surface and data-capture layer of your stack.

We audit your website as a martech and conversion asset — not a design exercise. Every element of how your site captures, tracks, and routes data is reviewed against best practices.

What's Included

Technical SEO — crawlability, indexing, Core Web Vitals, structured data, mobile readiness
Tracking and analytics implementation review — tag coverage, event accuracy, attribution setup
Form-to-CRM data flow validation — lead capture, enrichment, routing integrity
Conversion rate optimization assessment — landing pages, CTAs, user flow friction
Performance benchmarking — load speed, Lighthouse scores, competitive comparison
Accessibility baseline check (WCAG 2.1 AA)
Paid media landing page alignment — are campaign destinations set up to convert and track?
Prioritized recommendations with quick wins and structural improvements

Deliverable

Structured audit report with executive summary, technical findings, benchmark data, and prioritized recommendation matrix.

Timeline

1–2 weeks depending on site scope

Best For

Teams whose website is the primary conversion surface but hasn't been audited through a martech lens — tracking, attribution, and data flow, not just design.

Start With a Free Audit

Why website auditing under a martech agency?

The website is not separate from the stack — it's the front door of the funnel and the surface where tracking, conversion, and data capture actually happen. We audit it through a martech and conversion lens, not a design lens.

Engagement Models

Flexible Ways to Work Together

Choose the engagement model that matches where you are right now.

Project-Based Audit

Fixed fee, 1–4 weeks

Implementation Engagement

Post-audit, scoped separately

Advisory Retainer

Coming soon

Free Audit

Discovery offer, no obligation

Ready for an Honest Assessment of Your Stack?

Start with a free audit and get priority findings within one week.

Book Your Free Audit